Divella is an Italian pasta brand.

With IRL Studio, we redesigned the brand identity, starting with the logo, colors and then expanding to the product packaging displayed at supermarkets.

Our attempt was to give a new image to this brand, an image that could give in the eyes of consumers, freshness, product safety and loyalty.

Creative Direction / Design:

IRL Studio

Motion Design:
Tiziano Torresani Andrea Cozza